Best Western is the World’s Biggest Hotel Family, with over 4,000 hotels in 80 countries worldwide. Every night approximately 400,000 guests sleep in a Best Western hotel, equating to over 145 million guests annually.
KDIS was engaged to advise Best Western Australasia on its new website for Australia, New Zealand and Fiji. The new website features an invigorating design, tons of resources for customers’ travel and booking needs and a powerful e-Commerce platform for customers to book accommodation in over 4,000 hotels worldwide. In addition, the website features:
KDIS is an end-to-end solutions provider for Best Western Australasia and is responsible for the project management, solution design, implementation through to the post-launch maintenance and conversion rate optimisation the platform.
Produced by Nestlé, MILO is currently marketed and distributed worldwide. In an effort to further the brand’s commitment to promoting healthy and active lifestyles, Milo launched the Play Movement campaign to encourage Aussie kids and parents to incorporate play into everyday.
KDIS took this campaign online, beggining with the brand site (www.milo.com.au), as well as incorporating social network marketing and online promotions. KDIS created the custom built search engine Milo Play-O-Pedia, which is a comprehensive database of play ideas for children of all ages.
KDIS also created a promotional micro-site for the latest Milo offer, the Milo Shaker. KDIS continue to work with Milo, and is proud to be entrusted with one of the world’s best known and beloved brands.
Good Super is Australia’s first social impact superannuation fund.
Good Super is a retail superannuation fund that invests in profitable solutions to the grand social and environmental challenges that others put in the too-hard basket.
In partnership with parent company Trimantium Capital, KDIS provided cost-effective end-to-end technology solutions for Good Super including the development of its website, campaign-specific micro-sites, and an innovative cloud management interface for member services operations.
KDIS also implemented a range of Conversion Rate Optimisation (CRO) procedures for the website, A/B Testing, and integrated analytics to measure audience behaviour and conversion rates, which allowed for the continuous enhancement of user experience, performance and ROI.
Good Super has enjoyed a variety of positive press and has been featured in The Age, the Australian, the Sydney Morning Herald and BRW.